iRostrum

Running online auctions on your own branded auction platform doesn’t come any easier.

With over 12 years of expertise, iRostrum provides your own personalised auction platform to run Timed and Live online auctions from start to finish. Take full control and run your auctions your way!

Why is iRostrum the trusted choice for top auctioneers?

iRostrum’s class-leading cloud based auction software combines the latest scalable technology with unrivalled standards of presentation and mobile-first responsive design, allowing you to easily launch your own auction platform and sell through timed and live-stream online auctions to bidders anywhere, on any device.

iRostrum Overview

Fully-Customisable Auction Platform

  • Your own white label auction platform
  • Instant setup, no installation needed, with valuable ongoing software enhancements
  • Sector templates out-of-the-box or customise your own
  • Host on your own URL and send system notifications from your own email address
  • Localise to your timezone and currency
  • Exceptional presentation and user experience designed to the latest accessibility standards
  • Mobile first responsive for optimal viewing on any device
  • SEO-optimised pages with clean URLs

Run Live and Timed Auctions

  • Highly configurable bidding formats
  • All bidding tightly coupled to your T&Cs
  • Configurable customer journeys and notifications
  • Access to the iRostrum Marketplace solution enabling sellers to list directly
  • On-demand ultra-low latency live streaming
  • Intuitive Live auction clerking and auctioneer screens
  • Comprehensive audit and traceability tools

Administration and Security

  • Intuitive end-to-end administration tools and processes
  • Bulk processing tools
  • Comprehensive reporting, exportable insights, and analytics for smarter, data-driven decisions
  • Configurable role profiles
  • Full data ownership
  • Secure software with regular penetration testing (SSL secure)
  • Scalable architecture addressing legacy cloud scaling issues
  • AML5 and GDPR ready

iRostrum features

  • Customisable Branding
  • Client management
  • ID Verification Management
  • Consignment Management
  • Inventory Management
  • Auction Management
  • Lot Management
  • Cataloging/Categorisation
  • Image Management (360° lot viewing)
  • Video Rendering
  • Registration Management
  • Tax Management
  • Payment Management
  • Attendance Management
  • Event Scheduling
  • Search/Filter
  • Live Auction
  • Timed Auction
  • Online Bidding
  • Proxy Bidding
  • Absentee Bidding
  • Advance Bidding
  • Bid Management
  • Anti-sniping
  • Watch List
  • Alerts/Notifications
  • Billing & Invoicing
  • Payments
  • Reporting & Statistics
  • Data Export
  • Social Media Integration
  • API Integration
  • Single Sign-On (SSO) with OAuth

Who is iRostrum for?

iRostrum is built for auctioneers and businesses of all sizes looking to run professional, customisable online auctions. Whether you’re a fine art dealer, a luxury retailer, a real estate agent, or an industrial equipment provider, iRostrum offers flexible solutions to suit your unique auction needs. Our platform serves industries ranging from single-seller operations to multi-seller marketplaces, making it ideal for companies seeking a scalable, branded auction experience with powerful tools for global reach and growth.

 

Select from one of our three iRostrum Solutions to suit your business model:

Sectors

Fine Art, Antiques & Collectables

iRostrum is used by Auction Houses as well as galleries and specialist dealers running auctions of their own stock. The iRostrum legacy platform was designed specifically for the Fine Art market and as such includes a wealth of industry specific features including AML, ARR and Margin Scheme tools.

Jewellery, Watches & Luxury Goods

Brand recognition and advanced customer experience is a key priority for our auction partners selling high value luxury items. Combined with our emphasis on quality of presentation and beautiful design, iRostrum will elevate your product with unlimited hi-res photos, video and 360° viewing.

Fine Wine & Spirits

iRostrum is well established within the Fine Wine & Spirits sector with auction partners ranging from niche speciality merchants, high volume  retailers, to Britain's oldest wine & spirit merchant. Each has taken advantage of our bespoke templating capabilities to adapt iRostrum for their sector.

Real Estate & Property

The Real Estate & Property auction market has seen significant uptake of online only formats whilst live stream auctions allowing bidders to participate in the room or online are still in demand. iRostrum powers auctions across the market from luxury real estate to commercial property & land.

Classic Cars & Automotive

iRostrum is well positioned for the Car & Automotive sector with bespoke customisation allowing for seamless alignment with retail websites and flexible templates for presenting lot information, with scope ranging from luxury classic cars to high volume fleet sales.

Business Assets

This sector encompasses the sale of a wide range of business assets, including company liquidations, commercial contracts, intellectual property, technology infrastructure and procurement services powered by iRostrum's timed auction capabilities

Charity & Non-Profit

iRostrum has actively supported the charity sector from the outset, offering discounted rates. Whether as a one off event or regular fundraising program iRostrum's quick launch and easy intuitive admin tools means our charity auction partners can focus their efforts where it matters most.

Agricultural & Industrial

This wide ranging sector incorporates auctions related to blood & livestock, farming and industrial machinery with unlimited further applications. See how iRostrum's highly configurable auction platform and custom templates allow for flexible adoption to meet wide ranging requirements.

How does iRostrum work with my website?

Beautiful Design For Professional Presentation

iRostrum sits in parallel to your existing website, allowing it to work with all websites with no need to install any software. 

 

Whether you use a static HTML website or web CMS like Wix or Umbraco you can easily align your headers, footers, branding and styling to make your website and your iRostrum auction platform work together seamlessly.

 

iRostrum enables multiple levels of integration with your existing website and business systems.

Charities And Fundraising

Standard Adoption

  • Quick launch with the standard white-label website and align designs
  • Upgrade to host your white-label on your own URL domain with system notifications from your own personalised email address
  • Use iRostrum’s sector templates or work with us to build your own lot template
  • Leverage our bidding widgets to drive engagement to your auction platform
Fine Art Antiques Auction Market

Enterprise Adoption

  • Configure iRostrum to integrate with your own identity provider, enabling Single Sign-On (SSO)
  • Work with the experienced team of developers and auction experts to build bespoke software customisations into iRostrum
  • iRostrum’s advanced headless architecture allows you to work with our API to build integration of functionality into your own user interfaces.

How do I get started?

Book a demo

In our 30-45 minute call we will aim to find out more about your business and requirements to better understand your challenges and goals, enabling us to give you a tailored walk through of the iRostrum auction platform.

Receive a quote

Once we’ve established which iRostrum solution is the best fit and some of your key metrics, we can provide you with a personalised quote. If you have any bespoke requirements we can explore these further at this stage.

Launch your iRostrum auction platform

When you’re ready to get started, your iRostrum auction platform can be up and running is a matter of minutes.

Get started today!

Book a demo

Berry Bros. & Rudd were looking for a tried and tested technology partner who both understood our ambition, but also had practical working knowledge of auctions. We understood a lot of the theory, but iRostrum were incredibly well-placed to help demystify some of the nuanced aspects of auctions as well as matters of best practice. After a thorough review of a number of auction platforms, we selected iRostrum, confident that they would provide the flexibility, security and performance that we required to meet our needs.

Having set ourselves ambitious timelines for our first auction, the speed-to-market of the selected solution was also a significant factor in the selection process. While the platform delivered a lot of the functionality that we required, we challenged the iRostrum team to deliver against a greater scope of work; a challenge that they accepted with relish and delivered on. Greg’s technical knowledge, combined with Marijke’s experience from working for several major auction houses, provided a depth of knowledge and a valuable sounding board.

The system itself was complex yet comprehensive, and the team quickly learned how to navigate the back end with ease. The iRostrum team became integrated within the project team and were both reactive and proactive to the demands of the project. Feedback from customers has been very positive thus far. They have also been keen to make suggestions for where we might make improvements to the platform, which we will look to implement in time for our second sale.

Our first auction was a resounding success, and we were delighted to be able to report a 100% sell through rate; a ‘White Glove’ sale. We look forward to building on this initial success in the future as we continue to offer our valued customers more ways to maximise the value of their wine and spirits collections.

Geordie Willis, Berry Bros. & Rudd